What if there was a way for a campaign to quickly, cheaply and cleverly reach a large number of potential voters?  What if a candidate could respond almost instantly to an attack on his/her campaign?  What if John Q. Candidate could have the Governor speak on his behalf to thousands of households, in an instant?
Hey, [...]

Have you seen the movie Forrest Gump?  Do you remember when Forrest was on his “run.”  Someone handed Forrest a t-shirt which he used to wipe mud off of his face.  He handed the t-shirt back and spoke calmly, “Have a nice day.”  The mud imprint left on the t-shirt looked like a smiley face.  [...]

Your logo in hundreds of yards
Campaign signs serve multiple purposes, but first and foremost they should establish and reinforce name identity. Just like any business, your campaign signs are your logo, the “brand” by which people recognize you without seeing your face.  That is why it is very important to use the same logo for [...]

Political Yard Signs Placement Strategies
Often volunteers are asked to place political yard signs at specified locations for a candidate but are not provided tips on the best way to place them to maximize their effectiveness. Utilizing some important tips can increase the visibility of the sign and improve the chances of people remembering the name [...]

When deciding to run for office, you will need more than just good ideas and ways to implement those ideas.  You will need collateral materials–yard signs, brochures, a web site, palm cards and so on.Well, this leads to something else you will need–MONEY!
Break Out the Rolodex
Maybe you don’t use a Rolodex anymore.  But, you probably [...]

Do you want to add value to your campaign run?  Of course you do.  Do you want voters to know that you can connect with them and care enough to meet with them face-to-face?  Well, you’d better.  There is an easy way to accomplish all of this…lace up your sneakers.
Make sure to plan a route [...]

It is true, junk mail sucks. It is also true that politicians…have to use political mail.
When running a sound, effective and thorough campaign, politicians need the mail system to spread their message. Word of mouth is good for creating buzz, yard signs only let people know you are running for office and websites only work [...]