It’s October now.  I am CEO of a political marketing company called CampaignPros.com.  This is a busy political month for us.  We print any sort of campaign supplies a candidate could need.  We offer consulting and design work.  We have resources for bulk mailing and automated phone calling.  There is not much we can’t offer [...]

After a candidate decides he or she is going to run for office, the next step is creating a campaign logo.  The word logo, in the campaign sense, should not frighten a candidate.  It simply refers to a design.  Campaign logos should be simple, readable and straight-forward.
Check out any campaign sign or political mailer that [...]

Congressmen have been doing it for years.  So have Presidential candidates, Governors and Senators.  For them, the choice was clear.  The choice helped them run and win effective campaigns.  They knew what it would take and went for it.  If they get the chance to do it again, it is a clear bet that they [...]

Red, white and blue on an 18″x24″ rectangular corrugated plastic sign, “Vote So and So for This or That”, stuck haphazardly in a front yard.  Is this jogging a familiar image in your mind?  Most likely.
This description is the standard for political yard signs.  For nearly half of any given year, candidate’s signs paint the [...]

A calling from God, a need to support a family, a way to pay for school and a hobby…this is Jon Gainer’s new life.
Jonathan Gainer took a 10-day trip to the Ukraine in 2004.  It was a trip set-up through his home church in Bettendorf, IA.  The mission was to assist a partner church in [...]

Have you ever braved the lines at department stores on Christmas Eve because you “forgot” to get presents?  Well, Christmas Day comes on December 25th every year.
This is why it is hard to believe that political candidates wait so long to order their campaign signs.  If I had a dime everytime a candidate admitted that [...]

So, you are a first-time candidate, huh?  Your supporters are asking if they can put one of your yard signs in their lawns.  But, you haven’t had time to think about a design, let alone ORDER YOUR CAMPAIGN SIGNS.   Well, ordering political signs does not have to be intimidating or time consuming.
Though it is one of [...]

Your logo in hundreds of yards
Campaign signs serve multiple purposes, but first and foremost they should establish and reinforce name identity. Just like any business, your campaign signs are your logo, the “brand” by which people recognize you without seeing your face.  That is why it is very important to use the same logo for [...]

Political Yard Signs Placement Strategies
Often volunteers are asked to place political yard signs at specified locations for a candidate but are not provided tips on the best way to place them to maximize their effectiveness. Utilizing some important tips can increase the visibility of the sign and improve the chances of people remembering the name [...]

Do you want to add value to your campaign run?  Of course you do.  Do you want voters to know that you can connect with them and care enough to meet with them face-to-face?  Well, you’d better.  There is an easy way to accomplish all of this…lace up your sneakers.
Make sure to plan a route [...]