After a candidate decides he or she is going to run for office, the next step is creating a campaign logo.  The word logo, in the campaign sense, should not frighten a candidate.  It simply refers to a design.  Campaign logos should be simple, readable and straight-forward.

Check out any campaign sign or political mailer that you have seen.  The information is all standard–name and office.  Typically, the word “Vote” or “Elect” appears in a corner.  Those who choose to spice things up add a star or wavy flag.  These are the basic and truthfully, it is all a candidate needs.

So, how does one attain a campaign logo?  A paid graphic designer is an option, but definitely not needed.  Websites like CampaignPros.com have online templates to choose from.  This site allows you to pick a template by number, change the text on the screen, change your colors and then, order.  A graphic designer has already gone through the trouble of creating the templates.

As if this wasn’t easy enough, your new campaign logo can then be used for just about any campaign supplies you will need–t-shirts, notepads, banners, magnets, etc.  Any campaign material supplier worth its weight will have a designer on staff that can whip up just about anything you need.  That service should be free, as long as you are buying the materials from that company.

There you have it.  In one evening, you have just created your brand.  Kick your feet up on the table, form a grin on your face and know that your design skills have passed the test.